It's All About Branding
At IGNITE we get very excited about branding - whether it's personal branding or business branding.
Both require significant investment in thought and time to curate, to ensure that they are authentic and truly help you to stand out from the crowd.
Find out more about how we can support you with your corporate and/or personal brand strategy below.
Business Branding
Or are you an established business that's needing a marketing refresh, to stand-out from the crowd and be acknowledged as the experts you are?
Or do you want to pivot in a new direction or simply get clarity on your business and brand strategy?
Let us help you...
Your Brand Strategy is Key to Your Success
As the world becomes a busier place with more and more distractions, it can feel impossible to stand-out, but you can. How? By creating a powerful brand.
"The brand is the bit of the business that you fall in love with, connect with and feel a sense of belonging to. And it's not in one department or activity, it's in the very fabric of your organisation" Natalie Montagnani
But the problem that I see with many organisations is a lack of clear communication, not only with customers, but even with its own staff or stakeholders.
Many do not have clarity on the vision, mission or purpose of the organisation, which are key brand foundations.
How We Can Help You
We empower businesses by going back to the drawing board to redefine and refocus their brand strategy from it's very roots. So that you can:
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Attract more of the right customers for your business, or target a new market
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Improve customer engagement, increase customer satisfaction and create loyal, legacy customers
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Increase donations and supporters
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Become (or remain) the leader in your marketplace
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Be seen as a thought-leader
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Create a powerful community
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Rebrand or pivot after purchasing another business
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Engage with your staff, creating an inclusive, nurtured culture and attract a higher calibre of employee
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Prepare your business for sale
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and much more...
By working through our Brand Builder model, we can clearly see where there may be opportunities to improve your brand, brand assets and marketing strategies.
Who We Work With
More often then not, we work with the founders or Directors of an organisation. We can also work with senior management teams and in-house marketing, to create a powerful vision, brand and implement strategies that will take you to the next level.
Please see a selection of businesses we've worked with below.
Speak to us today - simply click on the button below to organise a free, no obligation consultation.
Personal Branding
Whether you're the face of your business, a c-suite leader or an employee - your personal brand is everything.
We can work with you to ensure that your brand is on-point and create a simple strategy to help you to achieve your goals.
Whether or not you think you have one, I'm telling you now, you do and it is incredibly important for your confidence and your success!
What is Personal Branding?
It's been famously said that personal branding is what people say about you when you're not in the room.
It's that quintessential 'youness', it's what people remember you as, how they see you, and ultimately you want them to see you as a talented and trustworthy professional.
THE most important part of creating or should we say, curating your personal brand is authenticity. What we will do is help you to reveal the real you.
It isn't about creating a fake facade, it's about celebrating the person that you are and letting the true you be seen.
That's what people will connect with the most, when you stand in your own power. It's time for you to fulfil your purpose and show the world your amazing gifts.
It's not something that can be left to chance, you get to choose how you want to be seen and what you want to be known for, and we can help you to do that.
How to Develop a Personal Brand
If you don't know where to start, or feel that your existing personal brand doesn't accurately showcase you and your expertise. We need to go back to basics and look at your personal brand foundations and communications strategy:
- Who you are (by the way, you are unique!)
- What's your 'why'? What drives you?
- What are your values?
- Where have you been, what have you achieved - what is your story? Or what stories would you like to use as part of your personal brand?
- What's your vision for your career/business/life?
- Where would you like to go or how you would like to be seen?
- What is your niche or specific area of expertise?
- What would you like to become known for?
- What is your key differentiator?
- How can we raise your profile and improve your current communication strategy?
- and more...
A Strategy for Success
Let us help you to create personal brand strategy so that you can:
- Market and promote your skills
- Establish credibility
- Become a thought leader
- Win more (of the right) clients/contacts
- Become a sought after speaker, podcast guest or media expert
- Get a promotion
- Lead with confidence
- and so much more...
121 and group coaching available.
Speak to us today - simply click on the button below to organise a free, no obligation consultation.
Natasha Thakur
CEO of Emizio - Tech Start-Up
"I worked with Natalie at a stage in my journey where I was in need of some guidance and structure of how to approach my own story and how to begin speaking about this publicly.
Natalie was super professional and friendly throughout the process. The session was very productive, it has given me a lot of food for thought!
I would definitely recommend Natalie and look forward to working with her again."